Content Engine

A content team that already knows your brand

Point Content Engine at your website or your Instagram. It reads what you have, builds a brand model, plans your week, writes the posts in your voice and language, designs the images, checks the claims, and publishes what you approve.

No credit card to start · English, Bahasa Malaysia and 中文 · You approve everything before it goes out

A month of planned posts across Instagram, Facebook, LinkedIn, TikTok and YouTube, each showing its status
Your month, planned. Every post carries its platform, its time and where it is in review.

What it does

Learns your brand

It reads your website, documents, product pages and your own social posts, then writes a brand model: who you are, who you talk to, your pillars, your voice, and what you must never claim. You edit anything you disagree with.

Plans the week

Every brief says what to post, when, on which platform, and why — drawn from your products, your campaigns, local festivals and what worked last month.

Writes in your voice

Captions, hooks, hashtags, alt text and a first comment, in the language each post is for. Corrections you make are remembered and applied to the next one.

Designs the picture

Carousels and single images composed on your own photos, colours and fonts, at the right shape for each platform — or generated when you have no photo.

Checks before you do

Every post is read for claims your brand material does not support, for the rules your industry lives under, and for the guardrails you set.

Publishes and reports

Approve in the app or send clients a link that needs no account. Approved posts publish on schedule to LinkedIn and Meta, and their results feed back into next week's plan.

A week of briefs, each with its pillar, confidence and status, beside a preview of the post
The week, as briefs. Each one says what to post, when, on which platform and why — and shows you the post beside it.
A drafted Instagram carousel with its caption, the checks it passed, and buttons to make it shorter, warmer or hookier
Written, designed and checked. Claims, guardrails, platform limits and brand voice are all checked before it reaches you. Ask for shorter, warmer or a stronger hook in one click.
The brand model: identity, business details, and the agent's suggested updates with Apply and Dismiss buttons
A brand model that keeps learning. It reads your material, and when your edits teach it something it proposes the change for you to apply or dismiss.

How it works

1

Add your brand

A website address is enough. No website? Connect Instagram, Facebook, TikTok or LinkedIn, or upload a deck, a menu or a price list.

2

Check the brand model

The agent proposes it; you correct it. This is the one thing worth ten minutes, because every post is written from it.

3

Approve the week

Briefs arrive as a plan. Accept the ones you want, edit a title, or ask for more.

4

Review and publish

Posts arrive written and designed. Ask for shorter, warmer, a better hook, or write your own note and the agent applies it.

Pricing

Plans include a monthly pot of credits. Work costs credits when it happens: 3 for each brief the planner writes, 3 for a post, 1 for a rewrite or a designed slide, 8 for an AI image. Your first brand model is free.

Trial

Free
  • 1 brand, 3 seats
  • 500 credits, once
  • Everything in Team, to try

Start free

Team

$149 / month
  • 3 brands, 10 seats
  • 3,000 credits a month
  • Client approval links, unlimited
  • Rollover up to 1,500 credits

Start free, upgrade later

Agency

$399 / month
  • 10 brands, 25 seats
  • 10,000 credits a month
  • Rollover up to 5,000 credits
  • Priority support

Start free, upgrade later

Run out mid-month? Top-ups are $39 for 1,000 credits or $175 for 5,000. Need more brands than Agency covers? Talk to us.

Questions

Does it post without asking me?

Only if you tell it to. Each brand has an autonomy level, from 'propose everything' to 'publish approved kinds of post on its own'. New brands start at the cautious end.

What if it writes something untrue?

Every post is checked against your own brand material before it reaches you, and anything unsupported is flagged on the post. Regulated brands can add their own rules, which are enforced on the image as well as the caption.

Which platforms can it publish to?

LinkedIn and Meta (Facebook and Instagram) today. TikTok and YouTube are in review with the platforms; you can still plan and write for them and export the files.

What languages?

English, Bahasa Malaysia and Chinese, mixed within a week if your audience is. Each brief carries its own language.

Can my client approve without an account?

Yes. They get a link, see the posts, and approve or ask for changes. No sign-up, and the link expires.

Can I cancel?

Any time, from the billing portal. Credits you have already bought stay until the end of the month you bought them in.

See what it writes for your brand

Add your website, and the brand model and first week's plan are ready in a few minutes.

Start free